> For the complete documentation index, see [llms.txt](https://docs.coresignal.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.coresignal.com/employee-data/bundles/social-influence.md).

# Social Influence Bundle

Employee social influence data covering posting activity, engagement, content topics, and professional network interactions.

The Social Influence bundle captures an employee's posting activity, audience engagement, and interactions within a professional network. Use these fields to identify influential voices, track engagement trends, and understand relationships with people and companies.

* [Posting activity and influence](#posting-activity-and-influence)
* [Monthly activity history](#monthly-activity-history)
* [Engagement received](#engagement-received)
* [Content topics and mentions](#content-topics-and-mentions)
* [Outbound engagement](#outbound-engagement)

***

## Posting activity and influence

<table><thead><tr><th>Data field</th><th width="130.25">Data type</th><th>Description</th><th>Example</th></tr></thead><tbody><tr><td><code>post_frequency_yearly</code></td><td>Float (double)</td><td>Count of Professional network posts over the past 12 months</td><td><code>6.0</code></td></tr><tr><td><code>posting_recency</code></td><td>String</td><td>Date of the employee's most recent post</td><td><code>2026-05-21</code></td></tr><tr><td><code>engagement_per_post</code></td><td>Float (double)</td><td>Average engagement (reactions and comments) per post</td><td><code>24.7</code></td></tr><tr><td><code>influence_score</code></td><td>Float (double)</td><td>Composite 0–100 social-influence score: a weighted, log-scaled blend of post frequency (0.2), engagement per post (0.5), and follower count (0.3), each capped at a fixed, precomputed 99th-percentile threshold. Defaults to <code>0.0</code></td><td><code>52.4</code></td></tr><tr><td><code>total_posts_count</code></td><td>Integer</td><td>Number of employee posts</td><td><code>42</code></td></tr></tbody></table>

## Monthly activity history

<table data-search="false"><thead><tr><th>Data field</th><th width="130.2109375">Data type</th><th>Description</th><th>Example</th></tr></thead><tbody><tr><td><code>post_activity_monthly</code></td><td>Array (struct)</td><td>Monthly posting activity</td><td><code>[ { "snapshot_date": "2026-08-01", "total_posts_count": 312 } ]</code></td></tr><tr><td><code>post_activity_monthly[].snapshot_date</code></td><td>String</td><td>Date when the monthly post count snapshot was recorded</td><td><code>2026-08-01</code></td></tr><tr><td><code>post_activity_monthly[].total_posts_count</code></td><td>Integer</td><td>The total number of posts on the profile observed at that snapshot</td><td><code>312</code></td></tr><tr><td><code>post_activity_monthly_inferred</code></td><td>Array (struct)</td><td>Month-by-month posting activity for the trailing 12 months. Includes one entry per month, even months with no posts</td><td><code>[ { "month": "2026-08-01", "posts_count": 6, "comments_received_count": 41, "reactions_received_count": 302 } ]</code></td></tr><tr><td><code>post_activity_monthly_inferred[].month</code></td><td>String</td><td>First day of the month this entry covers</td><td><code>2026-08-01</code></td></tr><tr><td><code>post_activity_monthly_inferred[].posts_count</code></td><td>Integer</td><td>Number of posts published during the month</td><td><code>6</code></td></tr><tr><td><code>post_activity_monthly_inferred[].comments_received_count</code></td><td>Integer</td><td>Number of comments received on published posts</td><td><code>41</code></td></tr><tr><td><code>post_activity_monthly_inferred[].reactions_received_count</code></td><td>Integer</td><td>Number of reaction on published posts</td><td><code>302</code></td></tr><tr><td><code>post_frequency_change_percentage</code></td><td>Float (double)</td><td>Percentage change in number of posts published, comparing the trailing 6 months to the preceding 6 months</td><td><code>34.2</code></td></tr><tr><td><code>engagement_received_change_percentage</code></td><td>Float (double)</td><td>Percentage change in total engagement received, comparing the trailing 6 months to the preceding 6 months</td><td><code>-11.7</code></td></tr></tbody></table>

## Engagement received

<table data-search="false"><thead><tr><th>Data field</th><th width="130.3046875">Data type</th><th>Description</th><th>Example</th></tr></thead><tbody><tr><td><code>comments_received_yearly</code></td><td>Integer (long)</td><td>Number of comments received on posts published in the trailing 12 months</td><td><code>412</code></td></tr><tr><td><code>reposts_received_yearly</code></td><td>Integer (long)</td><td>Number of reposts received on posts published in the trailing 12 months</td><td><code>38</code></td></tr><tr><td><code>reactions_received_yearly</code></td><td>Integer (long)</td><td>Number of reactions received on posts published in the trailing 12 months</td><td><code>2570</code></td></tr><tr><td><code>post_commenters</code></td><td>Array (struct)</td><td>Employees who commented on posts authored by employee in this record</td><td><code>[ { "id": 12341234, "full_name": "John Doe", "shorthand_name": "john-doe", "profile_url": "https://www.professional-network.com/john-doe", "total_comments_count": 14, "posts_commented_count": 8, "last_commented_date": "2026-08-05", "posts_commented": [ { "post_url": "https://www.professional-network.com/posts/activity-1", "post_date": "2026-08-04", "comments_count": 3 } ] } ]</code></td></tr><tr><td><code>post_commenters[].id</code></td><td>Integer (long)</td><td>ID of the employee who commented the post</td><td><code>12341234</code></td></tr><tr><td><code>post_commenters[].full_name</code></td><td>String</td><td>Full name of the employee who commented the post</td><td><code>John Doe</code></td></tr><tr><td><code>post_commenters[].shorthand_name</code></td><td>String</td><td>Shorthand name from the employee's who commented the post public profile</td><td><code>john-doe</code></td></tr><tr><td><code>post_commenters[].profile_url</code></td><td>String</td><td>Public profile URL of the employee who commented the post</td><td><code>https://www.professional-network.com/john-doe</code></td></tr><tr><td><code>post_commenters[].total_comments_count</code></td><td>Integer</td><td>Total number of comments made by this employee</td><td><code>14</code></td></tr><tr><td><code>post_commenters[].posts_commented_count</code></td><td>Integer</td><td>Number of distinct posts by this employee that they commented on</td><td><code>8</code></td></tr><tr><td><code>post_commenters[].last_commented_date</code></td><td>String</td><td>Date of the most recent comment</td><td><code>2026-08-05</code></td></tr><tr><td><code>post_commenters[].posts_commented</code></td><td>Array (struct)</td><td>The individual posts this employee commented on</td><td><code>[ { "post_url": "https://www.professional-network.com/posts/activity-1", "post_date": "2026-08-04", "comments_count": 3 } ]</code></td></tr><tr><td><code>post_commenters[].posts_commented[].post_url</code></td><td>String</td><td>URL of the commented post</td><td><code>https://www.professional-network.com/posts/activity-1</code></td></tr><tr><td><code>post_commenters[].posts_commented[].post_date</code></td><td>String</td><td>Date the post was published</td><td><code>2026-08-04</code></td></tr><tr><td><code>post_commenters[].posts_commented[].comments_count</code></td><td>Integer</td><td>Number of comments on this specific post</td><td><code>3</code></td></tr><tr><td><code>post_resharers</code></td><td>Array (struct)</td><td>Employees who reposted posts authored by employee in this record</td><td><code>[ { "id": 12341235, "full_name": "John Smith", "shorthand_name": "johnsmith-9", "profile_url": "https://www.professional-network.com/johnsmith-9", "posts_reposted_count": 3, "last_reposted_date": "2026-07-19", "last_reposted_post_url": "https://www.professional-network.com/posts/activity-2" } ]</code></td></tr><tr><td><code>post_resharers[].id</code></td><td>Integer (long)</td><td>ID of the employee who reposted the post</td><td><code>12341235</code></td></tr><tr><td><code>post_resharers[].full_name</code></td><td>String</td><td>Full name of the employee who reposted the post</td><td><code>John Smith</code></td></tr><tr><td><code>post_resharers[].shorthand_name</code></td><td>String</td><td>Shorthand name from the employee who reposted the post public profile</td><td><code>johnsmith-9</code></td></tr><tr><td><code>post_resharers[].profile_url</code></td><td>String</td><td>Public profile URL of the employee who reposted the post</td><td><code>https://www.professional-network.com/johnsmith-9</code></td></tr><tr><td><code>post_resharers[].posts_reposted_count</code></td><td>Integer</td><td>Number of distinct posts reposted by this employee</td><td><code>3</code></td></tr><tr><td><code>post_resharers[].last_reposted_date</code></td><td>String</td><td>Date of the most recent repost</td><td><code>2026-07-19</code></td></tr><tr><td><code>post_resharers[].last_reposted_post_url</code></td><td>String</td><td>URL of the post that was reposted</td><td><code>https://www.professional-network.com/posts/activity-2</code></td></tr><tr><td><code>post_reactors</code></td><td>Array (struct)</td><td>Employees who reacted on posts authored by employee in this record</td><td><code>[ { "id": 12341236, "full_name": "Jane Doe", "shorthand_name": "jane-doe-2", "profile_url": "https://www.professional-network.com/jane-doe-2", "posts_reacted_count": 9, "last_reacted_post_date": "2026-08-04", "last_reacted_post_url": "https://www.professional-network.com/posts/activity-3" } ]</code></td></tr><tr><td><code>post_reactors[].id</code></td><td>Integer (long)</td><td>ID of the reacted employee</td><td><code>12341236</code></td></tr><tr><td><code>post_reactors[].full_name</code></td><td>String</td><td>Full name of the reacted employee</td><td><code>Jane Doe</code></td></tr><tr><td><code>post_reactors[].shorthand_name</code></td><td>String</td><td>Public profile shorthand name of the reacted post employee</td><td><code>jane-doe-2</code></td></tr><tr><td><code>post_reactors[].profile_url</code></td><td>String</td><td>Public profile URL of the reacted post employee</td><td><code>https://www.professional-network.com/jane-doe-2</code></td></tr><tr><td><code>post_reactors[].posts_reacted_count</code></td><td>Integer</td><td>Count of unique posts the employee has reacted to</td><td><code>9</code></td></tr><tr><td><code>post_reactors[].last_reacted_post_date</code></td><td>String</td><td>Date when the employee's most recent reacted post was published</td><td><code>2026-08-04</code></td></tr><tr><td><code>post_reactors[].last_reacted_post_url</code></td><td>String</td><td>URL of the last reacted post</td><td><code>https://www.professional-network.com/posts/activity-3</code></td></tr></tbody></table>

## Content topics and mentions

<table data-search="false"><thead><tr><th>Data field</th><th width="129.7265625">Data type</th><th>Description</th><th>Example</th></tr></thead><tbody><tr><td><code>post_hashtags</code></td><td>Array (struct)</td><td>Hashtags the employee has used in their posts</td><td><code>[ {"hashtag": "dataengineering",</code><br><code>"posts_count": 14} ]</code></td></tr><tr><td><code>post_hashtags[].hashtag</code></td><td>String</td><td>A used hashtag text. Value is without the leading "#" symbol</td><td><code>dataengineering</code></td></tr><tr><td><code>post_hashtags[].posts_count</code></td><td>Integer</td><td>Number of the employee's posts that used this hashtag</td><td><code>14</code></td></tr><tr><td><code>people_mentioned</code></td><td>Array (struct)</td><td>Employees tagged in the employee's posts, via profile-page mentions</td><td><code>[ {"id": 12341236,</code><br><code>"full_name": "Jane Doe",</code><br><code>"shorthand_name": "jane-doe-2",</code><br><code>"profile_url": "https://www.professional-network.com/jane-doe-2",</code><br><code>"mentions_count": 6} ]</code></td></tr><tr><td><code>people_mentioned[].id</code></td><td>Integer (long)</td><td>ID of the mentioned employee. <code>null</code> when the slug does not resolve</td><td><code>12341236</code></td></tr><tr><td><code>people_mentioned[].full_name</code></td><td>String</td><td>Full name of the mentioned employee. <code>null</code> when unresolved</td><td><code>Jane Doe</code></td></tr><tr><td><code>people_mentioned[].shorthand_name</code></td><td>String</td><td>Mentioned employee's public profile shorthand name</td><td><code>jane-doe-2</code></td></tr><tr><td><code>people_mentioned[].profile_url</code></td><td>String</td><td>Mentioned employee's public profile URL</td><td><code>https://www.professional-network.com/jane-doe-2</code></td></tr><tr><td><code>people_mentioned[].mentions_count</code></td><td>Integer</td><td>Number of times this employee was mentioned across the employee's posts</td><td><code>6</code></td></tr><tr><td><code>companies_mentioned</code></td><td>Array (struct)</td><td>Companies tagged in the record employee's posts, via company-page mentions</td><td><code>[ {"id": 1234,</code><br><code>"name": "Cloud Example",</code><br><code>"shorthand_name": "cloud-example",</code><br><code>"company_url": "https://www.professional-network.com/company/cloud-example",</code><br><code>"mentions_count": 8} ]</code></td></tr><tr><td><code>companies_mentioned[].id</code></td><td>Integer (long)</td><td>ID of the mentioned company. <code>null</code> when the slug does not resolve</td><td><code>1234</code></td></tr><tr><td><code>companies_mentioned[].name</code></td><td>String</td><td>Company name. <code>null</code> when unresolved</td><td><code>Cloud Example</code></td></tr><tr><td><code>companies_mentioned[].shorthand_name</code></td><td>String</td><td>Public company profile shorthand name</td><td><code>cloud-example</code></td></tr><tr><td><code>companies_mentioned[].company_url</code></td><td>String</td><td>Company public profile URL</td><td><code>https://www.professional-network.com/company/cloud-example</code></td></tr><tr><td><code>companies_mentioned[].mentions_count</code></td><td>Integer</td><td>Number of times this company was mentioned across the employee's posts</td><td><code>8</code></td></tr></tbody></table>

## Outbound engagement

<table data-search="false"><thead><tr><th>Data field</th><th width="129.984375">Data type</th><th>Description</th><th>Example</th></tr></thead><tbody><tr><td><code>people_engaged_with</code></td><td>Array (struct)</td><td>Employees whose posts this employee liked, commented on, or reposted</td><td><code>[ { "id": 12341236, "full_name": "Jane Doe", "shorthand_name": "jane-doe-2", "profile_url": "https://www.professional-network.com/jane-doe-2", "posts_reacted_count": 18, "posts_commented_count": 4, "posts_reposted_count": 1, "last_signal_date": "2026-08-09", "last_engaged_post_url": "https://www.professional-network.com/posts/activity-4" } ]</code></td></tr><tr><td><code>people_engaged_with[].id</code></td><td>Integer (long)</td><td>ID of the employee engaged with</td><td><code>12341236</code></td></tr><tr><td><code>people_engaged_with[].full_name</code></td><td>String</td><td>Full name of the employee engaged with</td><td><code>Jane Doe</code></td></tr><tr><td><code>people_engaged_with[].shorthand_name</code></td><td>String</td><td>Shorthand name from the employee's public profile</td><td><code>jane-doe-2</code></td></tr><tr><td><code>people_engaged_with[].profile_url</code></td><td>String</td><td>URL of the employee's public profile</td><td><code>https://www.professional-network.com/jane-doe-2</code></td></tr><tr><td><code>people_engaged_with[].posts_reacted_count</code></td><td>Integer</td><td>Number of the author's posts this employee reacted on</td><td><code>18</code></td></tr><tr><td><code>people_engaged_with[].posts_commented_count</code></td><td>Integer</td><td>Number of the author's posts this employee commented on</td><td><code>4</code></td></tr><tr><td><code>people_engaged_with[].posts_reposted_count</code></td><td>Integer</td><td>Number of the author's posts this employee reposted</td><td><code>1</code></td></tr><tr><td><code>people_engaged_with[].last_signal_date</code></td><td>String</td><td>Date of the most recent engagement of any type</td><td><code>2026-08-09</code></td></tr><tr><td><code>people_engaged_with[].last_engaged_post_url</code></td><td>String</td><td>URL of the post of the most recent engagement</td><td><code>https://www.professional-network.com/posts/activity-4</code></td></tr><tr><td><code>companies_engaged_with</code></td><td>Array (struct)</td><td>Companies whose posts this employee liked, commented on, or reposted</td><td><code>[ { "id": 1234, "name": "Cloud Example", "shorthand_name": "cloud-example", "company_url": "https://www.professional-network.com/company/cloud-example", "posts_reacted_count": 14, "posts_commented_count": 0, "posts_reposted_count": 3, "last_signal_date": "2026-08-11", "last_engaged_post_url": "https://www.professional-network.com/posts/activity-5" } ]</code></td></tr><tr><td><code>companies_engaged_with[].id</code></td><td>Integer (long)</td><td>Company ID</td><td><code>1234</code></td></tr><tr><td><code>companies_engaged_with[].name</code></td><td>String</td><td>Company name</td><td><code>Cloud Example</code></td></tr><tr><td><code>companies_engaged_with[].shorthand_name</code></td><td>String</td><td>Public company profile page shorthand name</td><td><code>cloud-example</code></td></tr><tr><td><code>companies_engaged_with[].company_url</code></td><td>String</td><td>Company profile page URL</td><td><code>https://www.professional-network.com/company/cloud-example</code></td></tr><tr><td><code>companies_engaged_with[].posts_reacted_count</code></td><td>Integer</td><td>Number of company's posts this employee reacted on</td><td><code>14</code></td></tr><tr><td><code>companies_engaged_with[].posts_commented_count</code></td><td>Integer</td><td>Number of company's posts this employee commented on</td><td><code>0</code></td></tr><tr><td><code>companies_engaged_with[].posts_reposted_count</code></td><td>Integer</td><td>Number of company's posts this employee reposted</td><td><code>3</code></td></tr><tr><td><code>companies_engaged_with[].last_signal_date</code></td><td>String</td><td>Date of the most recent engagement of any type</td><td><code>2026-08-11</code></td></tr><tr><td><code>companies_engaged_with[].last_engaged_post_url</code></td><td>String</td><td>URL of the post from the most recent engagement</td><td><code>https://www.professional-network.com/posts/activity-5</code></td></tr></tbody></table>


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